We labelled products

We have found that while many of our customers want to eat more consciously, they may not be able to find the right products in the store or online store. To help customers, we placed a "Rimi nutrition advisor recommends" label on products in the store that correspond with the recommendations prepared by Estonian and European nutritionists and that have also been approved by our nutrition advisor, Katri Merisalu. The "Rimi nutrition advisor recommends" label can also be found in our e-shop.

Products

Our nutrition advisor selected about 650 products, including solids, seeds, nuts, as well as meat and fish products.The selected products are low in fat and salt or sugar, high in fibre, and exclude additives and synthetic flavours.

ABC OF A CONSCIOUS EATER

Based on the dietary recommendations for European and Estonian consumers, Katri Merisalu has developed an ABC labelling system for ready meals offered by Rimi. This is used to estimate the share of different indicators in ready meals offered by Rimi.

Meals where the content of some of the ingredients is higher than recommended are also labelled – it is important that you know what you are eating!

Fats

There is a common myth that fats should be avoided whenever possible – in fact, fats should have an important place on our menu.

It is recommended that at least 60% of dietary fats come from vegetables (oils, nuts, seeds) and the rest should come from mostly fish as well as poultry meat.

Content per 100 g:
A = 10.0 g or less
B = 10.1 to 30.0 g
C = 30.1 g and over

Saturated fatty acids

Saturated fatty acids predominate in animal fats such as butter, cheese, processed meat products (wieners, sausages, burgers, bacon), dairy products, confectionery, hard margarines, lard, as well as palm and coconut oil.

Saturated fatty acids are important in the menu but should not exceed one third of the daily fat intake.

Content per 100 g:
A = 1.5 g or less
B = 1.6 to 5.0 g
C = 5.1 g and over

Sugar

Sugars are divided into natural and added sugars. Natural sugars, such as lactose, sucrose, glucose, fructose, are found in fruits, vegetables, dairy products and honey. Refined white sugar (sucrose) is usually added to food.

The energy from added sugars should not exceed 10% of the food energy. Overconsumption is undesirable, but a certain amount of sugar is still needed for the body.

Content per 100 g:
A = 5.0 g or less
B = 5.1 to 15.0 g
C = 15.1 g and over 

Salt

Table salt contains 40% sodium and 60% chlorine. The daily salt requirement of an adult is about 2.5-3 grams.

Excessive salt intake should be avoided, but one can't totally do without salt. For example, salt is involved in regulating blood pressure, transmitting nerve signals and maintaining fluid balance in the body.

Content per 100 g:
A = 0.3 g or less
B = 0.3 to 1.5 g
C = 1.5 g and over